Early Careers Employer Brand Specialist

WTW

. Create social posts, short-form videos, employee stories and campaigns for global Early Careers programs .

Posted 10/28/2026full-timeIpswich • United KingdomMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in employer branding and recruitment marketing, with a strong focus on audience engagement and content optimization. Proficient in analyzing performance data to inform strategic recommendations and enhance candidate pipelines.

Highest-signal resume keywords

Employer BrandingRecruitment MarketingAudience-Focused ContentResearch And Analytical SkillsSocial Media Platforms

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Content CreationVideo EditingData AnalysisPerformance TrackingCampaign Optimization

Soft Skills

CommunicationRelationship BuildingCuriosityInitiativeOrganizational Skills

Tools & Technologies

Content ToolsSocial Media ToolsAI Tools

Industry Keywords

Early Careers ProgramsJob BoardsVendor RelationshipsAudience InsightsCandidate Pipelines

About the role

Key responsibilities & impact

Create social posts, short-form videos, employee stories and campaigns for global Early Careers programs
Connect with recruitment teams and colleagues to identify authentic stories about WTW, its people and opportunities
Partner with Early Careers leadership on posts and thought leadership
Research how Early Careers talent explores employers and makes career choices
Recommend schools, universities, job boards and channels to prioritize
Oversee job boards and vendor relationships, maintain current content and review ROI
Recommend where to invest, optimize or stop activity, working with budget owners on spending and renewals
Use audience feedback and performance data to refine content and channels
Track engagement, relevant applications, conversion and cost-effectiveness where data is available
Agree priorities with Early Careers leadership and local teams
Partner with the paid campaigns specialist to maintain visibility and support candidate pipelines

Requirements

What you’ll need

Experience in employer brand, recruitment marketing or audience-focused content
Genuine interest in Early Careers talent
Ability to communicate in written and spoken English
Understanding of social platforms and content tools
Willingness to learn new tools, including responsible use of AI
Research and analytical skills to turn audience insights and performance data into practical recommendations
Confidence building relationships and constructively challenging ideas
Curiosity, initiative and commitment to developing skills
Ability to organize competing priorities and collaborate across programs, teams and markets
Helpful but not essential: experience with paid campaigns, video creation or editing, search-friendly content, additional languages or international audiences

Benefits

Comp & perks

25 days of annual leave plus an extra WTW day
Private healthcare
Life insurance
Group income protection
Regular health assessments
Defined contribution pension scheme with matched contributions up to 10% from the company
Hybrid working options
Employee assistance programme
Fully paid volunteer day
Electric vehicle car scheme
Share scheme
Cycle-to-work programme
Dental and optical cover
Critical illness protection
Application, interview and workplace adjustments and accommodations