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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing and implementing sales strategies, building relationships with key accounts, and analyzing market trends to identify growth opportunities. Proven ability to coach and develop distributor representatives while effectively communicating brand information across all organizational levels.
Highest-signal resume keywords
Direct Sales ExperienceSales OperationsCPG ManagementInterpersonal SkillsData Analysis
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Sales Strategy DevelopmentBusiness ProspectingAccount ManagementPromotions ImplementationMarket Trend Analysis
Soft Skills
Strong Interpersonal SkillsProfessional CommunicationCoaching and DevelopmentOwnership MindsetEngaging Presentation Skills
Industry Keywords
CPGWholesaler ManagementDistributor PartnershipsSales MeetingsTrade Shows
About the role
Key responsibilities & impact- Develop and implement sales strategies
- Prospect new business and build existing accounts through in-person and phone sales calls
- Work with distributor partners to gain placements in on- and off-premise accounts
- Develop distributor representatives’ product knowledge and keep Wyld top of mind
- Build relationships with key accounts and increase product velocity and shelf presence
- Implement promotions and incentives with retailers
- Attend relevant trade shows, events, and sales meetings
- Inform partners about new products, innovations, and sales strategies
- Monitor competitors, market trends, and market share
- Analyze monthly product and sales data to identify growth opportunities
- Discuss trends, data, goals, and industry shifts in sales meetings
- Oversee distribution performance and communicate strategic information to distributor leaders and sales representatives
- Engage, develop, and coach distributor partner representatives
Requirements
What you’ll need- 5+ years of experience in direct sales, sales operations, or a related field
- CPG and wholesaler management experience is a plus
- Strong interpersonal skills and professional interaction with managers, staff, and officers at all organizational levels
- Demonstrated ownership and growth mindset
- Ability to communicate information and respond to questions and suggestions across company levels
- Ability to present brand information clearly and engagingly
- Must submit to a background check and motor vehicle reporting check
- Travel through the territory required, up to 90%
Benefits
Comp & perks- Competitive salary of $80,000–$100,000 per year
- Commission potential
- 11 paid holidays
- 120 hours of PTO
- 16 hours of VTO
- 401(k)
- Fully paid health, dental, and vision insurance
