Marketing and Partnerships Manager – Social Impact

Xero

. Own the channel, brand and content strategy for Xero For Good, Xero’s financial literacy program for underserved small businesses .

Posted 11/9/2026full-timeMelbourne • AustraliaMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in integrated marketing campaign planning and execution, with a strong focus on community engagement and partnership development. Proficient in utilizing AI tools and digital content management systems to enhance outreach and impact for underserved communities.

Highest-signal resume keywords

Integrated Marketing Campaign PlanningCommunity Partnership DevelopmentDigital Content Tools ProficiencyAI Tools FluencyPerformance Data Analysis

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Integrated Marketing CampaignsBudget ManagementContent Management SystemsGoogle AnalyticsEvent CoordinationData AnalysisCampaign Strategy DevelopmentPerformance TrackingInternational Market ExpansionCommunity Engagement

Soft Skills

Relationship BuildingCollaborationCuriosityPassion for Social ImpactGuidance and Support

Tools & Technologies

AI ToolsDigital Marketing PlatformsContent Management SystemsAnalytics Tools

Industry Keywords

Financial LiteracyUnderserved Small BusinessesSocial EntrepreneursNonprofitsSustainability and ImpactMarginalised CommunitiesGlobal Role

About the role

Key responsibilities & impact

Own the channel, brand and content strategy for Xero For Good, Xero’s financial literacy program for underserved small businesses
Build community partnerships to reach underserved small businesses, social entrepreneurs and nonprofits
Own Xero For Good events
Bring campaigns to life with regional marketing teams, agencies and colleagues across creative, social, data and performance
Plan launches and track budgets
Coordinate smooth event delivery
Use AI to automate routine tasks and reduce participant acquisition costs
Review existing partnerships, assets and campaigns against objectives
Recommend clear next steps for partnerships, assets and campaigns
Develop, test and roll out a playbook for expanding Xero For Good into new international markets
Provide warm, hands-on guidance to community and nonprofit partners
Collaborate with the Impact team within Xero’s Sustainability and Impact function

Requirements

What you’ll need

Record of planning and delivering integrated marketing campaigns across several channels
Familiarity with budgets, briefs and agencies
Experience with digital content tools such as content management systems and Google Analytics
Ability to build relationships with colleagues, community organisations and partners
Ability to turn performance data into clear recommendations
Fluency with AI tools and curiosity to keep learning
Genuine passion for making a difference
Lived experience of refugee, new migrant, First Nations or disability communities, or experience working alongside marginalised groups, especially welcome
Ability to work outside standard hours occasionally for a global role
Applicants must have working rights for the country where the role is based

Benefits

Comp & perks

Hybrid working model with work-from-home flexibility
Flexible working hours
Boost days for in-person connection
Virtual coffees and weekly check-ins
Professional development through AI and workflow learning
Opportunity to work on social impact initiatives for underserved small businesses, social entrepreneurs and nonprofits
Flexible work arrangements based on trust
Background checks conducted by Xero for successful candidates