Young Americans for Liberty

Digital Marketing

• Build, schedule, and deploy marketing emails, P2P/A2P text messages, press releases, and social media ads
• Execute rapid-response communications when priorities shift
• Leverage AI tools to improve speed, accuracy, and efficiency
• Build and maintain audience lists in HubSpot
• Apply tagging, segmentation, and attribution standards
• Ensure every communication reaches the intended audience
• Publish blog posts and website content through Webflow
• Deploy content through the YAL Action Center
• Coordinate with external vendors on live calls and robocalls
• Support social media publishing as needed
• Support additional Marketing projects as priorities shift
• Identify opportunities to improve workflows and operational efficiency
• Review deployment performance data and identify opportunities to improve future deployments
• Report directly to the Director of Digital Marketing

Digital Marketing Specialist