Senior Manager, Field & Event Marketing

Zafran Security

. Set the field marketing strategy across multiple territories, aligning event investment with pipeline and revenue targets .

Posted 10/20/2026full-timeChicago • United StatesSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates extensive experience in B2B event and field marketing, with a strong focus on managing multi-region programs and optimizing event portfolios. Proven ability to analyze performance data and provide actionable insights to executive leadership while mentoring and guiding marketing teams.

Highest-signal resume keywords

B2B Event Marketing ExperiencePortfolio ManagementData Analysis and Measurement FrameworksExecutive Communication SkillsVendor and Agency Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Event Lifecycle ManagementBudget ManagementPipeline ForecastingPerformance TrackingCRM ToolsMarketing Automation ToolsData-Driven Decision MakingEvent Performance AnalysisContract NegotiationMulti-Territory Strategy

Soft Skills

MentoringCollaborationOwnership MindsetCommunicationStakeholder Management

Industry Keywords

Field Marketing Best PracticesVirtual EventsIn-Person EventsSales PartnershipTechnical Audiences Marketing

About the role

Key responsibilities & impact

Set the field marketing strategy across multiple territories, aligning event investment with pipeline and revenue targets
Own the full event lifecycle at a program and portfolio level across virtual and in-person experiences
Partner with sales, marketing, and executive leadership to select, prioritize, and optimize the event portfolio
Own budget and pipeline targets across multiple regions through forecasting, tracking, and optimization
Build and manage vendor and agency relationships, negotiate contracts, and ensure cost efficiency and execution quality
Mentor and guide field marketers and coordinators
Report portfolio performance to executive leadership and translate data into recommendations
Build measurement frameworks and reporting cadence with analytics and operations
Champion field marketing best practices company-wide

Requirements

What you’ll need

10+ years of B2B event and field marketing experience across in-person and virtual programs, including experience running a portfolio across multiple territories or regions
Track record of partnering with sales leadership to shape territory strategy and accelerate pipeline creation
Experience managing or mentoring other marketers
Data-driven mindset with deep experience analyzing event performance and building measurement frameworks using CRM and marketing automation tools
Strong ownership mindset with accountability for results across a multi-region field marketing program
Ability to manage a large portfolio of programs, vendors, and stakeholders in a fast-paced, high-growth environment
Excellent executive communication skills, with the ability to distill performance data into insights and recommendations for senior leadership
Experience marketing to technical or security audiences is a plus
Based in the time zone of your territory
Willingness to travel 30 to 40 percent as required to support regional events

Benefits

Comp & perks

Flexible PTO
Health insurance plans (medical, dental, vision)
Monthly stipend for phone and internet
401k
Flexible spending account
Home office stipend when joining
Access to frontier AI models, including Claude