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Business Development Manager
ZEISS Group. Drive new opportunity generation and support commercial success for the Academic Life Sciences Customer Segment .
About the role
Key responsibilities & impact- Drive new opportunity generation and support commercial success for the Academic Life Sciences Customer Segment
- Develop and execute North American go-to-market strategies
- Identify and interpret market signals, customer needs, competitive dynamics, and growth opportunities
- Develop market intelligence, customer insights, competitive analysis, and recommended commercial actions
- Create differentiated product positioning, value propositions, messaging, and customer-facing content
- Build relationships with customers, key opinion leaders, industry organizations, channel partners, and group purchasing organizations
- Develop market-development plans and opportunities across priority applications and product lines
- Support product launches, targeted campaigns, sales training, and sales enablement
- Represent ZEISS at customer meetings, conferences, trade shows, advisory discussions, and industry events
- Monitor qualified opportunity development and evaluate commercial performance
- Provide regular business updates and manage assigned budgets and expenses
Requirements
What you’ll need- Master's degree in a relevant field (e.g., Life Sciences, or related)
- MBA or Ph.D. is a plus
- 5+ years of experience in business development, marketing, or sales in industries related to microscopy or Academic Life Sciences
- Proven experience in content development, digital marketing, or managing web platforms
- Strong technical knowledge of microscopy techniques and their applications in Academic Life Sciences
- Excellent communication, presentation, and negotiation skills
- Ability to work independently and in a matrixed global organization
- Willingness and ability to travel regionally and globally up to 25%
Benefits
Comp & perks- Medical
- Vision
- Dental
- 401k Matching
- Employee Assistance Programs
- Vacation and sick pay
- Performance bonus or sales commissions
- Retirement savings plan
- Paid time off