Paid Search Manager

Zeta Global

. Translate client goals into paid search channel plans, including budgets, targeting approach, measurement plans, and testing roadmaps .

Posted 9/17/2026full-timeCalifornia • United StatesMid-LevelSenior💰 $80,000 - $90,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Expertise in managing paid search campaigns, including budget management, performance analysis, and optimization strategies. Proficient in translating client goals into actionable plans and delivering insights that drive campaign success.

Highest-signal resume keywords

Paid Search ManagementGoogle AdsCampaign OptimizationPerformance AnalysisBudget Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Campaign DeliveryData AnalysisPerformance MaxGoogle ShoppingDemand GenTracking ValidationQA StandardsAudience StrategyBidding AdjustmentsTesting Roadmaps

Soft Skills

CollaborationCommunicationLeadershipProblem-SolvingTime Management

Tools & Technologies

Google Ads EditorMicrosoft AdsSA360Google AnalyticsProject Management Platforms

Industry Keywords

KPI AlignmentCampaign TypesPerformance DataClient ObjectivesReporting Integrity

About the role

Key responsibilities & impact

Translate client goals into paid search channel plans, including budgets, targeting approach, measurement plans, and testing roadmaps
Identify opportunities across campaign types, automation, audience strategy, and creative or landing-page learnings, and move them into action
Lead day-to-day delivery of assigned accounts by setting weekly priorities, managing pacing, and ensuring campaign delivery aligns to KPIs
Manage campaigns using Google Ads, Google Ads Editor, Microsoft Ads, and SA360
Establish and enforce QA standards for campaign launches, tracking validation, and reporting integrity
Drive optimization plans, including budget shifts, bidding adjustments, testing priorities, and documented learnings
Collaborate with internal teams to align campaign execution with client objectives
Manage day-to-day tasks using the team's project management platform
Deliver weekly performance narratives, monthly and quarterly business recaps, and recommendations connecting platform performance to client objectives
Translate performance data into actionable insights and proactively surface risks and opportunities
Maintain accurate, consistent, and timely reporting, validation, pacing, and delivery status across assigned accounts

Requirements

What you’ll need

4+ years of relevant paid search experience
Hands-on experience managing large monthly campaign budgets and complex paid search account structures
Demonstrated ability to lead account delivery, manage pacing, and translate performance data into client-ready insights and recommendations
Experience with Google Ads, Google Ads Editor, and campaign launch, QA, and tracking-validation processes
Experience with Google Shopping, Demand Gen, and Performance Max (preferred but not required)
Experience with Microsoft Ads, SA360, and Google Analytics (preferred but not required)

Benefits

Comp & perks

Unlimited PTO
Excellent medical, dental, and vision coverage
Employee Equity and Stock Purchase Plan
Employee Discounts
Virtual Wellness Classes
Pet Insurance