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Zillow

Director, Marketing AI – Automation

Zillow

. Own the Marketing AI roadmap and use-case portfolio .

Posted 9/25/2026full-timeRemote • United StatesLead💰 $231,000 - $369,000 per yearWebsite

Tech Stack

Tools & technologies
CloudETL

About the role

Key responsibilities & impact
  • Own the Marketing AI roadmap and use-case portfolio
  • Run the intake stage-gate from idea through pilot, production, and operational handoff
  • Stand up and manage the agent and orchestration platform, including reusable components, data, and vendor integrations
  • Own AI governance through agent audits, brand-risk scoring, and exclusion zones
  • Drive organizational adoption and manage the network of embedded AI liaisons
  • Build and lead a multidisciplinary team through hiring and talent integration
  • Measure and report capacity gained, speed to market, business impact, and failed initiatives
  • Shepherd AI initiatives from strategy through scaled implementation, including platform, integration, measurement, change management, and handoff

Requirements

What you’ll need
  • 10+ years in marketing technology, growth engineering, applied AI, or technical product
  • 4+ years leading teams
  • Production track record moving AI use cases from proof of concept to scaled operation
  • Strong understanding of marketing operations and AI applications
  • Technical knowledge of agent orchestration, data integration, and evaluation
  • Familiarity with CDP, reverse ETL, cloud data platforms, and enterprise LLM tooling highly valued
  • Experience running a center-led function, center of excellence, or platform team
  • Experience managing brand, legal, and privacy risk in AI systems
  • Ability to drive outcomes across teams without direct authority
  • Experience evaluating and managing AI and martech vendors
  • Bachelor's degree required
  • Advanced degree in a technical or business field is a plus

Benefits

Comp & perks
  • Remote work from a physical location of choice
  • Equity awards based on experience, performance, and location
  • Flexible distributed work through Cloud HQ
  • Equal employment opportunity and accommodation support