Senior Manager, Business Communications

Zillow

. Set the overall communications strategy and narrative for Zillow’s agent and broker businesses .

Posted 10/12/2026full-timeRemote • United StatesSenior💰 $129,800 - $218,300 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates extensive experience in developing and executing communications strategies for technical, customer-facing businesses, with a strong focus on aligning messaging across multiple channels and managing complex projects. Proven ability to influence stakeholders and clarify complex topics into compelling narratives.

Highest-signal resume keywords

10+ Years Of Communications ExperienceCommunications Strategy DevelopmentProject Management DisciplineExcellent Written And Verbal Communication SkillsKnowledge Of Agent And Broker Ecosystems

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Message DevelopmentRisk IdentificationCommunications SequencingMulti-Channel ManagementStakeholder Influence

Soft Skills

Clarifying AmbiguityManaging Competing PrioritiesBuilding Relationships

Tools & Technologies

AI Tools

Industry Keywords

Agent And Broker BusinessesCorporate AffairsProduct RoadmapsCommunications Business Value

About the role

Key responsibilities & impact

Set the overall communications strategy and narrative for Zillow’s agent and broker businesses
Run point as strategic project manager across media relations, owned content and events
Set plans, assign lanes and maintain coherence across communications efforts
Keep messages aligned across channels and teams
Stay close to the product roadmap and business context and brief channel teams proactively
Identify and act on new organizational opportunities
Bring agent and broker priorities to the owned content team
Ensure customer proof points and partner stories are ready for launches and announcements
Develop issue-specific messaging for frontline teams on sensitive or complex topics
Run messaging trainings and support business leaders in training their organizations
Identify executive visibility opportunities and coordinate execution with the Communications team
Serve as senior communications contact for agent and broker business leaders
Represent agent and broker businesses to Corporate Affairs leadership
Build relationships with product, marketing, legal and other partner teams
Track and report key project metrics and apply lessons learned to future planning and business decisions

Requirements

What you’ll need

10+ years of communications experience
Communications experience for a technical, customer-facing business where product, legal and policy intersect
Experience developing and owning communications strategies
Ability to guide channel teams toward effective tactics
Ability to clarify ambiguity, sequence competing priorities and manage complex multi-channel efforts
Excellent written and verbal communication skills
Ability to turn complex product and business topics into clear, compelling narratives
Strong message development, risk identification and communications sequencing skills
Ability to identify executive visibility opportunities
Ability to influence director-level stakeholders without direct authority
Strong project management discipline, including workback plans, RACIs and deadline accountability
Ability to manage multiple workstreams across two businesses
Familiarity with AI tools and sound judgment about their use
Knowledge of agent and broker ecosystems, product roadmaps and communications business value

Benefits

Comp & perks

Equity awards based on factors such as experience, performance and location
Remote work from a physical location of choice
Flexibility to work from wherever employees are most productive
Equal employment opportunity and accommodation support