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Zillow

Senior Product Manager

Zillow

. Lead revenue-generating media and advertising products covering audience targeting, media reporting and measurement .

Posted 11/6/2026full-timeRemote • United StatesSenior💰 $144,100 - $242,300 per yearWebsite

Core Competencies

Role fit
Core Competencies

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Demonstrates expertise in product management for media and advertising products, focusing on audience targeting, measurement, and revenue generation. Proficient in collaborating with cross-functional teams to optimize ad performance and drive strategic initiatives.

Highest-signal resume keywords
Product Management ExperienceAudience TargetingProgrammatic PlatformsAd Tech KnowledgeData-Driven Decision Making

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills
Product Vision DefinitionCampaign ReportingAttribution MeasurementIncrementality TestingAd FormatsSuccess MetricsData ActivationPrivacy RegulationsAgile MethodologyAd Buying
Soft Skills
Excellent Written CommunicationCollaboration SkillsInfluence SkillsMentoring
Tools & Technologies
The Trade DeskDV360Amazon DSPMagnitePubMaticCriteo
Industry Keywords
Ad TechMedia ProductsProgrammatic Media StrategySupply-SideDemand-Side

About the role

Key responsibilities & impact
  • Lead revenue-generating media and advertising products covering audience targeting, media reporting and measurement
  • Define product vision, strategy and success metrics tied to revenue, advertiser outcomes and consumer experience
  • Build privacy-safe audience targeting capabilities using Zillow's first-party data for onsite and offsite activation
  • Build campaign reporting, attribution, incrementality and lift measurement products
  • Lead ideation, evaluation, execution and optimization of onsite and offsite ad products and formats
  • Shape programmatic media strategy across buy-side and sell-side channels, including supply packaging, deal structures and partner integrations
  • Quantify and prioritize opportunities by revenue impact and maintain the product roadmap
  • Analyze product performance, experiments and advertiser feedback to make data-driven recommendations
  • Influence other Zillow product teams' roadmaps to improve ad inventory and the core ad experience
  • Coordinate sales, ad operations, marketing, finance and legal for launches
  • Present ad performance insights to senior leadership and communicate plans, status and outcomes
  • Mentor other product managers on discovery, prioritization and execution

Requirements

What you’ll need
  • Bachelor's degree in Computer Science, Engineering, Business Administration, Finance, Marketing or a related field, or an equivalent combination of education and experience
  • 5+ years of end-to-end product management experience for technology or software products
  • Significant experience in ad tech, media or advertising products
  • Hands-on experience with audience targeting and data activation, media measurement and reporting, or ad formats and placements
  • Strong understanding of the supply-side and demand-side ad tech stack and industry standards
  • Experience with programmatic platforms such as The Trade Desk, DV360, Amazon DSP, Magnite, PubMatic and/or Criteo
  • Knowledge of programmatic deal structures
  • Experience using data and experimentation to set success metrics and improve ad performance
  • Familiarity with clean rooms, identity solutions and privacy regulations
  • Experience working with engineering, design and data science teams in an agile environment
  • Excellent written communication
  • Strong collaboration and influence skills
  • Ad buying or media product experience is a bonus
  • Experience with first-party audience monetization, social, CTV, OLV, attribution, incrementality testing or brand lift is a bonus

Benefits

Comp & perks
  • Equity awards
  • Remote work from a physical location of choice
  • Flexible distributed work through Cloud HQ
  • Equal employment opportunity and accommodation support