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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in GTM automation, data integration, and AI adoption, with a strong focus on data quality, compliance, and workflow design. Proficient in leveraging tools like Salesforce, Tableau, and Clay to drive pipeline generation and optimize GTM processes.
Highest-signal resume keywords
GTM AutomationSalesforce ExperienceSQL ProficiencyClay ExpertiseData Quality Compliance
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
GTM AutomationData IntegrationSQLPythonJavaScriptData GovernanceWorkflow DesignMulti-Touch AttributionSales Qualification FrameworksExperiment Measurement
Soft Skills
Team ManagementProblem SolvingMentoringCommunicationCollaboration
Tools & Technologies
SalesforceTableauLookerClayMarketing AutomationCRM SystemsData Warehouse Systems
Industry Keywords
GDPR ComplianceCAN-SPAM ComplianceLead ScoringPipeline GenerationData Enrichment
Tech Stack
Tools & technologiesJavaScriptPythonSQLTableau
About the role
Key responsibilities & impact- Lead Zone & Co.’s GTM Engineering function and drive AI adoption across the go-to-market organization
- Own the systems, data, integrations, and automation powering scalable pipeline generation
- Architect the GTM data and enrichment layer and integrations across the GTM technology stack
- Bring AI into GTM workflows and deliver governed, production-ready solutions
- Run structured experiments tied to pipeline, conversion, and efficiency outcomes
- Connect enrichment providers, internal data sources, and AI to maintain accurate account and contact data
- Design data flows with field mapping and data contracts
- Integrate CRM, sequencing, marketing automation, and data warehouse systems
- Evaluate GTM tools and prevent stack redundancy
- Build inbound lead scoring, routing, and response workflows
- Build outbound list-building, enrichment, sequencing, and conversion-tracking workflows
- Translate opportunities and ambiguous problems from GTM teams into working systems
- Design agentic workflows for enrichment, personalization, scoring, and rep productivity
- Measure experiments and retire ineffective workflows
- Report system performance using Tableau or Looker
- Guide BDRs transitioning into GTM engineering and teach workflow design and Clay proficiency
- Support GTM staff building agents and automations
- Design safeguards for deliverability, data quality, and GDPR/CAN-SPAM compliance
- Scope, document, and test systems before release
- Apply cost, performance, and sustainability guardrails
Requirements
What you’ll need- 4+ years of hands-on experience building GTM automation and integrations personally
- Deep expertise in Clay or a comparable enrichment or workflow platform
- Strong Salesforce experience, including data governance
- Working proficiency in SQL, Python, or JavaScript sufficient to build and fix workflows independently of engineering
- Experience with a BI tool such as Tableau or Looker
- Proven experience applying LLMs and agentic tooling to real revenue workflows
- Understanding of sales qualification frameworks such as BANT and MEDDIC and multi-touch attribution
- Strong understanding of deliverability, data quality, and compliance requirements including GDPR and CAN-SPAM
- Experience managing or mentoring a team
- Ability to translate ambiguous business problems into working systems
- Prior BDR or SDR experience preferred
Benefits
Comp & perks- Fully remote, global team
- High-trust flexibility and autonomy
- Bonus
- Equity
- Fixed-Term or Permanent Contract for non-US jurisdictions
- At-Will employment for the United States
- Equal Opportunity Employer committed to a diverse, equitable, and inclusive workplace
