Affiliate Manager

• Own end-to-end creator and affiliate operations supporting TikTok Shop growth
• Build, manage, and scale a high-performing creator engine
• Identify, recruit, and onboard TikTok creators aligned with target audiences and product lines
• Develop and maintain performance-based creator tiers
• Drive affiliate activation, retention, and creator relationship management
• Maintain a structured creator pipeline across multiple campaigns
• Oversee external UGC agencies producing high-volume creator content
• Monitor agency timelines, content volume, quality, and production costs
• Optimize agency workflows and coordinate revisions or creative adjustments
• Develop weekly creator briefs communicating campaign objectives and key messaging
• Guide creators on TikTok hooks, messaging structures, and winning content formats
• Coach creators while ensuring compliance with brand guidelines
• Review organic creator content for assets suitable for GMV Max campaigns
• Evaluate winning hooks and creative patterns for future briefs
• Track ad performance of selected organic content and improve content-to-ad win rates
• Track affiliate GMV, posting volume, creator activation rates, and cost per content piece
• Prepare monthly agency scorecards with optimization insights
• Maintain a learning log of successful hooks and content formats
• Use AI tools for creator research, brief generation, performance data organization, automation, and reporting
• Work directly with the TikTok Shop Director and collaborate with the VP of Digital and cross-functional digital teams
• Receive guidance from an Operations Manager

Explore TikTok Affiliate Manager at Oceans. Review requirements and application details.