Art Director

• Define and evolve HOKA’s global brand voice, verbal identity, product storytelling, editorial vision, and creative excellence standards
• Lead narratives for global brand campaigns, product campaigns, seasonal initiatives, and key brand experiences
• Establish messaging architectures, naming strategies, and verbal systems
• Lead, coach, and develop a high-performing team of writers
• Determine team structure and resourcing needs across internal talent, freelancers, and agencies
• Foster an inclusive and collaborative creative culture
• Translate global brand, business, product, and marketing plans into multi-year editorial strategy
• Partner with senior leaders across Brand, Product, Marketing, Merchandising, Retail, Digital, Social, Communications, and Regional teams
• Communicate creative strategy, recommendations, and business rationale to creative teams, leaders, and executives
• Guide integrated storytelling across film, photography, digital, social, retail, e-commerce, CRM, print, experiential, and emerging platforms
• Embed AI-driven thinking and tools within the copy discipline
• Provide creative direction from strategy and concept development through production and toolkit delivery
• Ensure verbal expression meets standards for clarity, cultural relevance, accuracy, tone, craft, and global consistency
• Lead copy-discipline priorities, staffing, resource allocation, and external partner scopes
• Identify capacity constraints, delivery risks, and competing priorities

Art Director jobs in Arizona

Director, Creative Copywriting