Art Director

• Lead integrated content strategies aligned with client business objectives, brand positioning and communications plans
• Translate complex client challenges into content roadmaps covering channels, formats, messaging architecture and measurement frameworks
• Write briefs for internal and freelance creatives and guide work from concept through final delivery
• Perform final quality checks and protect strong creative ideas
• Serve as senior contact for key clients, leading strategic reviews, QBRs and roadmap sessions
• Oversee end-to-end delivery of multi-market content programmes, including timelines, budgets, quality and resourcing
• Line manage and mentor Account Managers, Senior Account Managers and Executives
• Collaborate with PR, SEO, Strategy, DX, Paid Media and international teams
• Own portfolio commercial performance, including scoping, pricing, forecasting and account growth
• Define KPIs, oversee performance reporting and champion test-and-learn approaches
• Introduce new ideas, formats and technologies into client programmes
• Contribute to Clarity’s profile through speaking, authored content, case studies and award entries

Creative Director

• Translate Moments that Matter into creative territories, messaging hypotheses, campaign concepts, headlines, CTAs, and copy direction
• Provide senior-level creative judgment for fast-moving, digital-first work tied to business outcomes
• Shape creative requests and identify stronger creative angles before execution
• Represent creative in strategic new-business and portfolio-sales opportunities
• Build speculative and portfolio creative
• Support campaign-style case studies that drive account growth and new revenue
• Own idea, message, and creative direction before production
• Create the foundation for Directive’s strategic creative approach
• Turn campaign and creative briefs into territories, concepts, hooks, headlines, CTAs, landing-page narrative direction, and message sequencing
• Partner with designers by providing strong concepts and copy direction
• Audit creative requests, briefs, workflows, pitch materials, and performance creative examples
• Collaborate with Creative Production, Paid Media, Growth, Sales, Account leadership, and executive stakeholders
• Define campaign brief requirements and create a campaign creative brief template
• Identify priority use cases for the campaign model
• Run briefs through insight, hypothesis, concept, copy direction, handoff, launch, and learning
• Develop creative territories, messaging angles, campaign copy, and testing recommendations
• Establish a creative review rhythm focused on concept quality, message clarity, testability, and business relevance
• Define a message/proof library and taxonomy
• Establish a repeatable creative testing rhythm: hypothesis → variant → data → decision

Associate Creative Director, Copy

• Lead creative development of women’s lifestyle branded content focused on BETCHES UK
• Apply and evolve successful content formats into partnership work and develop new formats for young women
• Oversee creative output across owned social channels
• Own end-to-end creative output for always-on content and campaign moments
• Shape and manage the idea pipeline, balancing reactive content with format-led executions
• Champion humour and an authentic female perspective
• Lead, mentor and inspire creative producers, editors, creators and talent partners
• Act as senior creative voice in client conversations and present ideas clearly
• Collaborate cross-functionally to deliver ambitious ideas within fast-paced production timelines
• Monitor Gen Z culture, platform trends and audience behaviour

Art Director jobs in United Kingdom

Creative Director

Associate Creative Director, Copy

Associate Creative Director – Women's Lifestyle