Brand Manager

• Plan, deliver and optimise integrated campaigns across paid, owned and social channels.
• Develop campaign strategies, messaging and creative that drive customer and commercial outcomes.
• Manage campaigns end-to-end, from briefing and creative development through approvals, production, implementation and optimisation.
• Partner with agencies and internal teams to deliver high-quality, compliant and on-brand marketing.
• Build the Amex NZ brand through campaigns, content, social media and partnerships.
• Lead organic and paid social activity, including content, creators and ambassador programmes.
• Use customer insights, performance data, AI and automation to improve marketing effectiveness and efficiency.
• Manage campaign governance, budgets, quality assurance and compliance.

Brand Manager jobs in New Zealand

Brand and Social Lead