Brand Manager

• Choose target consumers using attractiveness and ability to win; develop consumer insight and understand target consumer perceived values of brands
• Develop and successfully execute Bigger, Bolder and Better innovation and renovation for assigned brands
• Deliver tasty and healthy petfood experiences within the brand portfolio in a way that contributes to CSV
• Understand shopper behaviors and motivations of target consumers and their pets; help design shopping experiences that delight consumers and shoppers
• Contribute to pricing and promotion strategy
• Ensure consumer centricity and apply innovation levers
• Contribute to and execute innovation; maintain brand vibrancy through relevant renovation
• Manage development and execution of functionally aligned brand plans
• Be responsible for brand performance, health, and strategic alignment
• Understand business impact and prioritize PFME and TTS investment for assigned brands
• Contribute to development of brand ideas and engagement strategies
• Create relevant and memorable brand experiences
• Partner with communication and media agencies
• Ensure brand communication

Explore Brand Manager at Nestle. Review requirements and application details.