Chief Marketing Officer

• Support the planning and execution of marketing, communications, and brand initiatives
• Assist in delivering annual marketing strategies, campaigns, and business development activities
• Create and manage content across social media, websites, email campaigns, and online advertising
• Develop written, visual, and video content to enhance the organisation's online presence
• Assist with website management, content updates, SEO optimisation, and user experience improvements
• Monitor campaign performance and prepare reports on marketing effectiveness and key metrics
• Conduct market research and competitor analysis to identify trends and business opportunities
• Ensure consistent application of brand guidelines across marketing and communication materials
• Coordinate corporate brochures, presentations, promotional materials, and branded content
• Support internal communications and employer branding initiatives
• Assist in organising corporate events, conferences, sponsorships, seminars, and networking activities
• Liaise with external agencies, suppliers, and media partners
• Maintain marketing databases, content libraries, and digital assets

Corporate Marketing Executive

• Plan, schedule, and publish content across Instagram, Facebook, LinkedIn, TikTok, X, Spotify, and YouTube
• Coordinate content with the media and content production team
• Maintain a centralised content calendar covering social, video, podcast, and news page activity
• Optimise videos and posts through metadata, descriptions, tags, captions, hashtags, and platform-specific presentation
• Apply platform best practices and data-driven adjustments to improve reach and engagement
• Collaborate with the design team on thumbnails, social graphics, and email visuals
• Monitor and interpret analytics across social, video, podcast, and email channels
• Prepare performance reports with key metrics, trends, insights, and recommendations
• Track trends, features, and algorithm changes across YouTube, Spotify, social networks, and email platforms
• Support campaign coordination, asset organisation, vendor communication, and event preparation
• Maintain documentation, brand guidelines, and shared resources
• Support paid media through basic ad setup, asset preparation, and performance tracking
• Contribute ideas for campaigns, brand storytelling, and promotional activations
• Plan and execute campaigns across email, social media, paid campaigns, content, partnerships, and digital platforms
• Create audience-specific messaging for founders, investors, healthcare executives, clinicians, corporates, and industry leaders
• Work with sales, partnerships, conference production, and media teams to support event objectives
• Grow MedTech World’s reach, engagement, visibility, registrations, attendees, commercial opportunities, and global community