Chief Marketing Officer

• Own the entire sales and marketing funnel from lead generation through signed contracts and new client acquisition
• Develop and execute the overall sales and marketing strategy aligned with business growth objectives
• Audit existing sales and marketing processes, identify gaps and inefficiencies, and implement solutions
• Build scalable lead generation systems across SEO, outbound sales, partnerships, referrals, paid acquisition, content marketing, and other channels
• Ensure a consistent flow of qualified leads supporting revenue targets
• Optimize lead qualification, sales processes, pipeline management, and conversion rates
• Personally lead strategic sales initiatives and high-value opportunities during the initial rebuild phase
• Recruit, develop, and lead high-performing Sales and Marketing teams
• Manage budgets, hiring plans, resource allocation, and channel investment decisions
• Establish KPIs, performance metrics, and reporting systems across Sales and Marketing
• Monitor pipeline health, lead generation performance, conversion rates, customer acquisition costs, revenue forecasting, and commercial performance
• Present performance reports, strategic recommendations, and revenue forecasts to Company Leadership
• Collaborate with the Service Department and cross-functional stakeholders on client expectations, onboarding, and client success
• Identify market opportunities, strategic partnerships, and growth initiatives
• Research industry trends, competitor activity, ecommerce developments, and emerging marketing strategies
• Develop scalable processes, documentation, and operational frameworks
• Participate in leadership meetings and contribute to company strategy
• Report directly to Company Leadership

Chief Marketing Officer jobs in North Macedonia

Sales and Marketing Director