Content Manager

• Develop and lead Bjak’s end-to-end content strategy across social, website, newsletters, community, and campaigns.
• Define storytelling frameworks, brand narratives, and content pillars aligned with business goals.
• Ensure consistent brand voice, tone, and messaging across content touchpoints.
• Oversee planning, creation, and execution of social posts, long-form articles, videos, campaign assets, and educational content.
• Collaborate with designers, writers, videographers, and cross-functional teams.
• Guide content creators with briefs, direction, and feedback.
• Lead content development for marketing campaigns and optimize content journeys to drive engagement, conversion, and brand affinity.
• Monitor content performance and refine strategies using insights.
• Oversee content direction for online and offline community initiatives.
• Develop community engagement, participation, and brand loyalty strategies.
• Identify and leverage user-generated content.
• Work with influencers, creators, and brand advocates to expand reach and impact.
• Develop ambassador and collaboration programs.
• Partner with Marketing, Product, and Customer Experience stakeholders.
• Track content performance metrics and community insights.
• Conduct data-driven analysis to identify opportunities, trends, and content gaps.
• Present findings and recommendations to key stakeholders.

Explore Creative Content Lead at BJAK. Review requirements and application details.