Content Marketing Manager

• Create original, on-brand content across website pages, blog articles, email sequences, social posts, sales collateral, product one-pagers, and feature briefs
• Own content across its full lifecycle: briefing, production, publishing, optimization, and performance review
• Partner with Product Marketing, Design, Sales, and Customer Success on product launches, GTM campaigns, and sales enablement
• Optimize content using organic traffic, engagement, CTA conversion, and search visibility data
• Maintain consistent messaging across channels and formats and correct messaging drift
• Use analytics tools such as GA4 and Ahrefs to evaluate content performance and act on findings
• Evaluate and adopt content technologies and platforms that improve quality or speed
• Use AI writing tools such as ChatGPT and Claude for ideation, drafting, and iteration, applying editorial judgment
• Work closely with the Principal Product Marketing Manager with direct visibility into product strategy and launches

Content Marketing Manager jobs in South Africa

Senior Content Specialist