Conversion Rate Optimizer

• Build and lead a scalable experimentation programme across all FXTM digital properties
• Own the CRO strategy end-to-end, including roadmap definition, tool implementation, experiment governance, and performance impact
• Execute the CRO strategy and experimentation roadmap across acquisition funnels, campaigns, promotions, and core onsite journeys
• Develop, prioritise, and manage A/B and multivariate tests
• Identify optimisation opportunities through funnel analysis, behavioural data, heatmaps, and user research
• Analyse user behaviour, drop-offs, and performance metrics to uncover bottlenecks and commercial opportunities
• Define experiment requirements and brief UX, development, and product teams
• Ensure tracking, QA, and statistical integrity across experiments
• Translate data insights into improvements across design, messaging, and content
• Report findings to senior stakeholders and influence data-backed decision-making
• Select and manage CRO and experimentation tools

Explore Senior Manager, CRO at Exinity. Review requirements and application details.