Copywriter

• Own copy delivery across assigned accounts, from brief interpretation through final QA on production and market localisation
• Translate creative briefs, audience insights and testing hypotheses into clear, conversion-focused copy
• Write app store metadata, screenshot captions, in-app events, promotional content, storyboards and CRM campaigns
• Build knowledge of clients’ brands, products, features and audiences
• Adapt to distinct brand voices, formats and markets while preserving brand identity
• Partner with designers to align copy and visuals toward shared objectives
• Write English source copy and adapt messaging for different English-speaking markets
• Use creative testing and performance results to shape recommendations and ideas
• Present and explain creative rationale in meetings alongside the Creative Lead
• Brief, guide and review freelance copywriters as needed
• Incorporate client feedback, brand preferences and past learnings into new work
• Run copy QA and proofreading, including final design checks for accuracy, localisation and consistency
• Plan workload and capacity, flagging risks early to avoid delays to design, testing or launches
• Use AI tools thoughtfully and critically edit generated output

Explore Senior Copywriter at Phiture. Review requirements and application details.