Copywriter

• Implement operational marketing communications goals supporting brand messaging, content development processes and audience engagement strategies
• Contribute to marketing communication frameworks, campaign execution methodologies, content standards and operational plans
• Manage smaller marketing communications projects and processes, including content analytics, audience segmentation and cross-channel messaging distribution
• Analyze audience behavior insights, campaign performance metrics and evolving digital communication trends
• Engage with customers, vendors and media partners when required
• Support cross-team collaboration to ensure brand consistency and optimize messaging workflows
• Perform final reviews of creative outputs, including marketing materials, web pages, social media posts, email campaigns, presentations and other deliverables
• Review content in Workfront, Microsoft Word, Excel, PowerPoint, Adobe and other programs
• Correct and verify spelling, grammar, punctuation and syntax
• Enforce internal brand style and external style guides, including AP and American Chemical Society or Merriam-Webster as needed
• Check consistency of dates, names, terminology, formatting and overall style
• Assess visual layouts and typography with designers
• Provide clear, constructive feedback to creative team members
• Manage and prioritize workload to meet tight deadlines
• Collaborate with writers, designers, project managers and digital marketing teams on integrated creative solutions
• Respond in Workfront, Teams and Outlook within expected timeframes
• Attend team meetings, town halls, one-on-ones, kickoffs and project-specific meetings

Copywriter jobs in Michigan

Copy Editor