Creative Strategist

• Own day-to-day organic social content across LinkedIn, X, Instagram and TikTok for B2B and B2C software and direct-to-consumer physical products
• Create executive content that builds distinctive voices and reasons for people to follow
• Develop posts, recurring series, mini campaigns and creative projects
• Write posts, captions, carousels and video scripts across the customer journey
• Research tech companies, benchmark brands, online communities, customer conversations and audience problems
• Identify emerging trends and conversations and create timely branded content
• Develop stories about new and existing product features and releases
• Build executive media brands through distinctive posts and recurring formats
• Plan, coordinate and publish a varied content calendar
• Source visual references, write briefs and provide feedback to motion designers, brand designers and the content producer
• Create simpler assets using AI tools, Canva or iPhone footage
• Test hooks, formats and ideas; measure reach, shares, watch time, traffic and sign-ups
• Identify and brief influencers or creators for occasional collaborations
• Work with the Head of Marketing to set priorities and develop creative judgement
• Use audience feedback and performance results to improve future work

Explore Creative Strategist – Organic Social at Blinq. Review requirements and application details.