Customer Retention Specialist

• Develop and implement a comprehensive communication strategy across CRM channels, including email, push, and in-app communications
• Create and execute advanced CVM strategies to drive LTV growth and increase user retention
• Design and launch trigger-based and bulk messaging campaigns, including A/B testing
• Analyze campaign performance, track daily key metrics, generate actionable insights, and adjust strategies
• Collaborate with data analysts on analytical tasks, hypotheses, user behavior analysis, and promotional budget optimization
• Work with design, copywriting, product, development, and analytics teams to deliver marketing communications
• Monitor market trends, integrate best practices, roll out new tools, and track CRM platform developments
• Prepare presentations and reports for teams and stakeholders; maintain work transparency via Slack and Asana

Customer Retention Specialist jobs in Serbia

B2C Retention Manager