Data Analyst

• Lead measurement and insight generation across Ford Pro Digital Product's unauthenticated and authenticated web journeys
• Translate business goals and stakeholder questions into key performance indicators, measurement plans, and success criteria
• Partner with digital product managers, engineers, experience designers, and data and tagging teams to ensure digital experiences are measurable
• Collaborate with Telematics, Customer Service, Marketing, and Finance analytics teams to develop holistic Ford Pro insights
• Analyze clickstream and digital behavioral data and conduct advanced journey analyses
• Identify friction, root causes, and emerging opportunities, and develop actionable recommendations
• Curate Adobe Analytics workspaces and build strategic dashboards and self-service reporting
• Use SQL and analytical tools to integrate, query, join, validate, and interpret enterprise datasets
• Develop and scale reusable analytical methods, automation, and AI-enabled workflows with appropriate human review
• Present complex analytical findings in concise, decision-ready narratives for technical and non-technical audiences

Data Analyst jobs in Nebraska

Digital Analytics Analyst