Digital Marketing

• Support the transition of the PSD website from a newly launched platform to a performance-driven digital channel
• Monitor and analyze website performance using Google Analytics 4 (GA4) and Contentsquare
• Analyze user behavior, customer journeys, heatmaps, session recordings and engagement metrics
• Develop recommendations to improve user experience, accessibility, content effectiveness and conversion paths
• Support SEO and content optimization initiatives
• Collaborate with internal stakeholders and external partners to improve website performance and user experience
• Benchmark digital best practices across Terumo business units and external organizations
• Create dashboards, reports and insights to support data-based website optimization decisions

Explore Digital Marketing Intern at Terumo Europe. Review requirements and application details.