Digital Marketing

• Run and optimize paid campaigns on LinkedIn and Google Ads, including targeting, A/B testing and tracking spend against budget
• Set up and maintain conversion tracking, landing pages and retargeting
• Update website content and support on-page and technical SEO
• Manage email marketing campaigns, including building, sending and tracking newsletters and nurture emails
• Manage organic social media day to day
• Support CRM and marketing automation management so leads are tracked properly
• Produce regular reports on digital channel and campaign performance against agreed KPIs
• Execute marketing tasks in the Marketing Plan and maintain the marketing calendar
• Create marketing materials in Canva and support sales presentation design in PowerPoint
• Brief and manage freelance designers on larger creative work
• Write, proofread and edit content across different channels
• Coordinate events and exhibitions, including logistics and marketing collateral
• Coordinate marketing activities with agencies, freelancers, PR companies, designers and web developers
• Support consistent internal and external communications, including HR communications and company initiatives

Explore Digital Marketing Specialist at Biomapas. Review requirements and application details.