Digital Marketing

• Conduct comprehensive audits of Product Detail Pages, retailer content, digital shelf assets, enhanced content, imagery, and brand content across key retailer and eCommerce platforms
• Assess content quality, consistency, completeness, and adherence to established content standards
• Identify content gaps, optimization opportunities, and ways to improve the consumer experience
• Benchmark competitive brands and document best-in-class digital content experiences across categories and channels
• Develop content scorecards and assessments to evaluate content health across product portfolios
• Support creation of a comprehensive digital content toolkit for product launches, content refreshes, packaging updates, and digital content initiatives
• Develop standardized templates, frameworks, and best-practice guides for digital content creation
• Organize and document best-in-class examples of PDP content, imagery, videos, comparison charts, enhanced content, and retailer-specific executions
• Present findings, insights, and recommendations to key stakeholders
• Deliver a scalable content resource for Digital Content, Marketing, Sales, and Creative teams

Explore Digital Marketing Intern at Perrigo Company plc. Review requirements and application details.