Digital Marketing

• Develop and manage a consistent content calendar for LinkedIn and Instagram
• Align content with brand messaging and lead generation goals
• Turn completed projects, services, and business capabilities into social posts, case studies, website content, and visual assets
• Manage and optimize Google Business Profile
• Conduct SEO and keyword research
• Coordinate updates to website content, landing pages, and project pages
• Research and qualify B2B prospects, including contractors, developers, property managers, architects, and other decision-makers
• Research and track public and private bid opportunities, project announcements, and potential business opportunities
• Support targeted email marketing campaigns for prospecting, lead acquisition, and lead nurturing
• Create and edit digital assets using Canva and basic photo/video editing platforms
• Monitor digital marketing performance across social media, search, website, email, and lead generation activities
• Maintain accurate lead and opportunity information in CRM and tracking systems
• Prepare performance reports and provide actionable insights
• Conduct competitor and market research
• Recommend improvements based on performance data

Digital Marketing jobs in Nicaragua

Digital Marketing, Lead Generation Coordinator