Digital Marketing

• Execute local digital marketing campaigns based on regional marketing strategy, business objectives, target audience, budget, and campaign timelines
• Adapt regional campaigns to the Korean market based on local customer behavior, market trends, language, culture, and channel dynamics
• Develop and optimize Korean-language email and EDM content, including subject lines, messaging, and segmentation inputs
• Localize industry news, white papers, technical materials, educational content, standards-related content, and thought leadership
• Adapt headlines, calls to action, campaign messaging, and promotional copy for Korean readers
• Manage and optimize paid digital campaigns, with Naver and Korean social channels where relevant
• Support localized website, landing-page, and social/digital content
• Coordinate with internal teams, agencies, designers, and external partners for content and campaign production
• Monitor campaign performance and optimize based on impressions, CTR, CPC, CPL, conversion rate, lead volume, and ROI/ROAS
• Conduct A/B testing on creatives, messaging, audiences, channels, and landing pages
• Provide local market insights, competitor observations, and recommendations to the Marketing Lead
• Prepare regular campaign performance reports with actionable recommendations

Digital Marketing jobs in South Korea

Digital Marketer