Email Marketing Manager

• Own Marketo builds and execution activities for webinar and event email programs, including invitations, confirmations, reminders, follow-ups, post-event emails, and on-demand promotions
• Configure and perform quality assurance for Marketo program elements, including smart lists, smart campaigns, tokens, forms, landing pages, send scheduling, suppression logic, and deployment setup
• Partner with webinar and email marketing specialists to execute programs in alignment with channel strategy, process standards, and best practices
• Coordinate with webinar, event, campaign, and email stakeholders to validate requirements, assets, audience criteria, timelines, approvals, and deployment readiness
• Collect and perform first-level analysis of email and webinar metrics and reporting
• Review email programs against internal standards and documented quality assurance processes
• Complete assigned overflow build and QA activities
• Provide day-of-production or technical support for live webinars as required

Email Marketing Manager jobs in Maryland

Webinar & Email Marketing Associate