Engineering Manager

• Plan and run multi-channel campaigns that acquire new IDEXX Veterinary Software customers and engage existing customers
• Serve as point person for individual campaigns from briefing and build through launch and measurement
• Turn acquisition and engagement goals into campaign plans with defined audiences, messages, channels, timelines, and success measures
• Coordinate deliverables, deadlines, budgets, and risk escalation
• Partner with paid media agencies, freelancers, creative agencies, and internal marketing teams
• Coordinate creation of landing pages, emails, ads, guides, and webinars
• Coordinate email campaign builds and launches in HubSpot
• Support acquisition, adoption, onboarding, cross-sell, and retention campaigns
• Track campaign performance, report results, and recommend changes to targeting, messaging, and channel mix
• Maintain campaign calendars, briefs, templates, and status updates
• Collaborate with product marketing, demand generation, events, sales, and customer success

Explore Campaign Manager, Software Marketing at IDEXX. Review requirements and application details.