Growth Marketing

• Use desk research, available data, personal networks, and insights to identify and solicit topical content and prospective contributors
• Oversee the strategic direction of special content in an assigned subject area
• Develop and maintain a pipeline of ideas and ongoing projects
• Collaborate with Deputy Editors, Editors in Chief, Publishers, Content Acquisition Specialists/Managers, external editors, and researchers
• Increase journal visibility through WeChat and other social media promotion
• Attend conferences, workshops, virtual events, webinars, and other activities, mainly in China
• Track and escalate journal-related performance issues, including ethics issues and Guest Editor performance
• Generate ideas for special issues and identify, search for, and invite Guest Editors and authors
• Drive strategic content acquisition aligned with organizational objectives
• Maintain content and project quality while refining acquisition strategies
• Use analytical skills and data-driven insights to support decision-making and solicit special content ideas
• Build and nurture relationships within research communities across multiple subject areas
• Initiate and oversee multiple projects concurrently
• Represent the company and journal portfolio at conferences, workshops, and events
• Work on team-level projects to improve the efficiency and scalability of commissioning activities

Growth Marketing jobs in China

Associate Content Acquisition Manager