Head of Department

• Own Speak Korea's B2C marketing strategy end to end, including audience, messaging, and channel mix
• Grow B2C ARR against the market plan while meeting blended LTV/CAC goals
• Own the full funnel across app and web
• Maintain Speak's number one position in the Education category
• Target above 50% top-of-mind awareness in the core segment
• Build the mid-funnel through consideration and branded search
• Build, coach, and retain talent across Brand, Growth, Partnerships, B2B, and Marketing Design
• Partner with Product to test acquisition and monetization levers, including freemium variants, family and bundle offers, and new activation paths
• Create B2C and B2B synergy around demand generation and market fit
• Work with regional and headquarters B2B leaders and teams
• Act as the bridge to San Francisco headquarters, translating Korea insights into global playbooks and bringing global learnings back to the local market
• Own the market budget and experiment-driven channel portfolio spanning influencer and creator, paid user acquisition, organic and social, and partnerships
• Provide direction and development to the existing marketing and design team and hire new members as business needs grow
• Influence the broader Korea market operation and office culture as senior leadership

Explore Head of Korea at Speak. Review requirements and application details.