Influencer Marketing

• Develop and maintain relationships with agencies, influencers, and content creators on YouTube, Instagram, and other social media platforms
• Identify and engage potential influencers and negotiate rates for high-impact campaigns
• Run paid social campaigns using influencer-generated content, including whitelisting, dark posting, and performance optimization
• Conduct market research and propose influencer strategies for entering new markets
• Respond to inbound leads
• Plan, execute, and oversee influencer marketing campaigns against objectives and KPIs
• Manage account operations, including reporting, invoicing, budget tracking, and performance analytics
• Brainstorm new creative approaches for influencer campaigns
• Stay up to date with industry trends
• Collaborate with the marketing team across different channels

Influencer Marketing Manager – Mid-Senior

• Plan and execute influencer marketing strategies aligned with brand objectives, target audiences, and campaign goals
• Research, evaluate, and recommend suitable influencers, creators, and brand ambassadors
• Build and maintain relationships with influencers, agencies, and creator networks
• Lead negotiations on fees, content deliverables, usage rights, timelines, exclusivity, and performance expectations
• Coordinate influencer campaigns from briefing through content approval, posting schedules, tracking links, promo codes, and final delivery
• Review influencer content for brand guidelines, campaign objectives, legal requirements, disclosure rules, and platform standards
• Track and report reach, engagement, clicks, conversions, sales, ROI, cost per engagement, and audience sentiment
• Work closely with brand, creative, social media, sales, legal, and procurement teams

Influencer Marketing jobs in Lithuania

Influencer Marketing Manager – Mid-Senior

Influencer Marketing Specialist