Influencer Marketing

• Build and own SPS’s influencer marketing strategy, defining target creator profiles, program goals, and channel priorities
• Research, identify, and cultivate relationships with industry experts, thought leaders, and content creators
• Lead outreach, negotiation, and onboarding for new influencer partnerships
• Plan and manage influencer campaigns end-to-end, including creator briefing, content concepts, deliverables, brand voice, messaging, and campaign objectives
• Build SPS's UGC strategy and source and curate organic, paid, embedded, and internally produced creator content
• Help define SPS's point of view on emerging or higher-risk creator formats with Brand Marketing leadership
• Manage influencer agreements, deliverable tracking, payment coordination, FTC compliance, and internal legal and brand standards
• Manage the influencer marketing budget and relationships with influencer agencies, platforms, and marketplaces
• Track and report on reach, engagement, sentiment, and brand impact using data-driven insights
• Partner with Social Media, External Communications, Product Marketing, and Talent Marketing teams

Explore Influencer Marketing Manager at SPS Commerce. Review requirements and application details.