Marketing

• Serve as day-to-day marketing liaison to Business Leadership for assigned lines of business
• Translate business objectives into actionable marketing strategies with defined success metrics
• Contribute to end-to-end marketing and communications strategy for assigned product lines
• Develop tactical lifecycle marketing plans spanning awareness, acquisition, engagement, and retention
• Define customer segmentation, targeting strategies, and messaging frameworks
• Build integrated campaign plans across digital, direct mail, email, events, and other channels
• Own end-to-end campaign execution and coordinate campaign deliverables
• Lead campaign briefings with Centers of Excellence
• Make real-time campaign optimization decisions
• Manage targeting, messaging, offer structure, creative development, and channel deployment
• Manage campaign operations, troubleshooting, vendor or Project Manager coordination, and quality assurance
• Track and report marketing KPIs and growth objectives
• Manage campaign budgets and contribute to marketing P&L and ROI analysis
• Conduct performance analysis and recommend strategic optimization
• Develop and execute testing agendas
• Partner with Project Managers, Centers of Excellence, Analytics, and Product teams
• Direct creative development while ensuring brand consistency and strategic alignment
• Monitor competitive landscape and industry trends
• Incorporate customer research and behavioral insights into strategy
• Identify opportunities for customer acquisition and portfolio growth

Marketing Manager – Wealth & Institutional Services

• Support Enablement Consultants and leadership in executing business development strategies to increase productivity and growth of existing agents and agencies
• Coordinate enablement activities, communications, webinars, training sessions, events, and campaigns
• Identify business development opportunities through analysis of production trends, market data, carrier initiatives, and agency performance
• Maintain CRM systems, agent records, and business development tracking tools
• Partner with Contracting, Licensing, Marketing, Compliance, Operations, and Technology teams
• Liaise between enablement and operational support teams to resolve contracting, commissions, technology, carrier-process, and business-operation issues
• Develop and distribute business development communications, newsletters, carrier updates, promotional materials, training resources, and educational content
• Coordinate timelines, communications, training logistics, and follow-up for enablement initiatives
• Identify process and operational efficiency improvements and recommend continuous improvements
• Perform duties in accordance with company policies and applicable laws
• Perform other duties as assigned

Marketing Enablement Support Associate II

• Support Enablement Consultants and enablement leadership in executing business development strategies to increase the productivity and growth of existing agents and agencies
• Coordinate enablement activities, communications, webinars, training sessions, events, and campaigns
• Identify business development opportunities through analysis of production trends, market data, carrier initiatives, and agency performance
• Maintain CRM systems, agent records, and business development tracking tools
• Partner with Contracting, Licensing, Marketing, Compliance, Operations, and Technology teams
• Liaise between enablement and operational support teams to resolve issues involving contracting, commissions, technology platforms, carrier processes, and business operations
• Develop and distribute business development communications, newsletters, carrier updates, promotional materials, training resources, and educational content
• Coordinate timelines, communications, training logistics, and follow-up activities for enablement initiatives
• Identify process and operational efficiency improvements and recommend continuous improvements
• Perform duties in accordance with company policies, procedures, and applicable laws
• Perform other duties as assigned

Marketing jobs in Nebraska

Marketing Manager – Wealth & Institutional Services

Marketing Enablement Support Associate II

Independent Marketing Enablement Support Associate II