Marketing Operations

• Administer HubSpot marketing automation, lists, workflows, forms, landing pages, customer journeys, drip campaigns, reporting, and data hygiene
• Support integrations between HubSpot, attribution tools, and third-party technologies
• Maintain and optimize the website and landing pages, including content, metadata, UX/UI, SEO, AEO, traffic, engagement, and conversion
• Work across sales, policy, origination, and customer care teams to understand customer needs
• Create and adapt digital marketing assets including emails, landing pages, forms, ads, customer education materials, and campaign collateral
• Monitor, analyze, and report on campaign, website, and funnel performance
• Provide recommendations to improve traffic, engagement, attribution confidence, and ROI
• Support lifecycle communications across email and SMS through segmentation, compliant execution, performance tracking, and retention-focused campaigns
• Manage marketing projects, campaign calendars, prioritization tools, documentation, and standard operating procedures
• Collaborate with internal and external teams on market launches, customer education, subscriber acquisition, retention, and brand-building efforts across community solar markets

Marketing Operations jobs in Illinois

Marketing Operations Specialist