Social Media Manager

• Manage River Cleanup's day-to-day presence across Instagram, LinkedIn, Facebook, TikTok and YouTube.
• Create engaging content and grow social media channels through audience engagement and reach opportunities.
• Maintain a content calendar planned at least one month ahead.
• Coordinate social content with campaigns, website content, email and other marketing channels.
• Write platform-specific social copy.
• Create on-brand visual content using Canva.
• Shoot and edit short-form video for Reels, TikTok and other social formats.
• Brief and coordinate external agencies, freelancers and content creators.
• Schedule and publish accurate, timely and on-brand content.
• Identify relevant stories, trends and content opportunities.
• Source stories, images, video and information from colleagues and global River Cleanup teams.
• Capture and publish content from campaigns, cleanups and events when needed.
• Manage comments, direct messages and community emails.
• Engage followers and relevant online communities.
• Build relationships with creators and influencers.
• Surface recurring questions, feedback and conversations to the wider team.
• Set up and manage paid campaigns across Meta, LinkedIn and TikTok.
• Monitor, optimize, track spend and performance, and report on paid campaigns.
• Monitor organic and paid social performance across channels.
• Produce regular reporting against agreed KPIs.
• Identify trends, opportunities and areas requiring attention.
• Use performance data to improve day-to-day content execution.

Social Media Manager jobs in Belgium

Social Media – Community Coordinator