Social Media Manager

• Serve as an on-camera representative of BroadStreet, sharing book recommendations, new releases, behind-the-scenes stories, and engaging videos.
• Proactively pitch original content concepts, recurring series, campaign ideas, and experiments.
• Develop, script, film, edit, and publish short-form videos, graphics, captions, and other social content.
• Monitor emerging trends, platform features, creator culture, and audience behavior; adapt relevant opportunities for the Christian audience.
• Collaborate with authors, colleagues, and partners to capture authentic, shareable stories about books and brands.
• Transform promotional assets into platform-specific content highlighting books, brands, new releases, and promotions.
• Manage day-to-day social channels and platform-specific content calendars across Instagram, Facebook, YouTube, Pinterest, X, Threads, and other relevant channels.
• Test creative approaches to expand organic discovery, reach new readers, deepen engagement, and build an active follower community.
• Monitor views, retention, reach, shares, saves, engagement, and follower growth; turn insights into recommendations and next steps.
• Write captions, hooks, and calls to action; engage with comments, messages, and mentions within community guidelines.
• Identify and support relationships with influencers, book reviewers, authors, and faith-based communities.
• Coordinate content with product launches, seasonal promotions, and marketing priorities; contribute to monthly social analytics reports.
• Assist with shared marketing inboxes, marketing databases, and departmental projects.

Explore Social Media Coordinator, Content Creator at BROADSTREET PUBLISHING. Review requirements and application details.