Social Media Manager

• Support the growth and optimization of influencer and social media programs for a major retail client
• Work with the Head of Research and Strategy Lead to design measurement frameworks
• Conduct social audits and influencer analysis
• Analyze performance data and translate findings into actionable recommendations
• Develop benchmarks, identify KPIs, set goals, and educate the broader team
• Evaluate influencer impact across cultural relevance, long-term equity, and community trust
• Create reports detailing campaign performance, successes, failures, and causes
• Track metrics and talent performance over time to identify trends and patterns
• Present insights to clients and leadership
• Monitor social sentiment in real time and flag potential reputation crises
• Evaluate, onboard, and manage social measurement tools and third-party vendors

Explore Senior Social Media Analyst – Temporary at GMR Marketing. Review requirements and application details.