adSoul GmbH

Performance Marketing

• Analyze clients’ business objectives and develop tailored strategies for Search and Shopping Ads on Google and Microsoft
• Plan, implement, and monitor sophisticated national and international SEA campaigns end to end, with a focus on Search and Shopping Ads
• Independently manage and optimize substantial budgets while ensuring defined KPIs such as ROAS, CPA, and CPL are achieved
• Prepare in-depth analyses and reports
• Derive actionable recommendations and confidently present results and strategic plans to clients
• Monitor the market and emerging trends
• Test new beta features, tools, and ad formats
• Proactively share knowledge with the team
• Mentor junior team members and support their professional and personal development
• Act as a sparring partner within the team
• Proactively identify up-selling and cross-selling opportunities among existing clients
• Further develop processes and services and actively drive the service business forward

Senior SEA Manager, Google Ads, Microsoft Ads