anocus GmbH

Analyst

• Develop and plan tracking concepts for clients
• Take responsibility for Google Tag Manager (including server-side GTM) across all projects
• Serve as the first point of contact for colleagues on Google Tag Manager topics
• Implement server-side tracking with Stape
• Independently identify and resolve issues in tracking setups for new and existing clients
• Create tracking implementations for clients using Google Analytics 4 and Microsoft Clarity
• Conduct regular analyses for clients and colleagues
• Create complex reports for external and internal dashboards using available data sources
• Support the Managing Director and gradually take over responsibility for the web analytics and tracking function
• Further develop the data warehouse to enable improved analyses
• Further develop internal tools based on the data warehouse using AI
• Create dashboards and derive data-driven insights
• Contribute to the professional and personal development of the team
• Conduct an interview, case study, and final interview in Hamburg as part of the selection process

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Web Analyst, Tracking Expert