Anteriad

Marketing Operations

• Serve as the day-to-day trusted advisor and primary point of contact for assigned B2B client accounts
• Manage project intake, timelines, deliverables, scope, and client expectations
• Partner with clients to plan marketing roadmaps and translate business goals into production-ready Eloqua campaign briefs
• Lead regular status meetings and navigate client legal, compliance, and brand review processes
• Design, test, and execute complex automated multi-step nurture programs, event-triggered streams, and batch emails using Eloqua Campaign and Program Canvases
• Build and maintain HubSpot workflows, lists, and reporting
• Code, edit, and troubleshoot responsive HTML/CSS email templates, landing pages, and web forms
• Implement advanced B2B lead scoring, custom data objects, automated segmentation, and bidirectional CRM synchronization with Salesforce, Microsoft Dynamics, or Oracle CX
• Generate performance reports, analyze deliverability, engagement, and conversion metrics, and present optimization strategies to clients

Senior Marketing Automation Specialist