Aragorn AI

Product Marketing

• Build and own product marketing at Aragorn
• Develop positioning and messaging for HRIS, People Systems, People Analytics, HR Operations, and CHRO buyers
• Create customer stories, POV pieces, webinars, guides, product narratives, landing pages, sales materials, and campaigns
• Interview customers and prospects to understand problems, buying motivations, alternatives, and triggers
• Own go-to-market motions for new products, capabilities, integrations, and use cases
• Partner with Demand Generation to test messages, personas, offers, and campaigns that generate qualified conversations
• Provide Sales with stories, proof points, competitive positioning, decks, and sales materials
• Turn customer outcomes into case studies, quantified proof points, references, and reusable sales assets
• Conduct market and competitive intelligence across HR analytics, integration platforms, HCM vendors, AI tools, and the status quo
• Build narratives, content, and follow-up programs around industry events and webinars
• Own Aragorn’s website and digital market-facing narrative
• Work closely with the CEO, Product, Sales, and Demand Generation
• In the first 90 days, understand customers and ICP, sharpen positioning for the three Studios, establish content and campaign cadence, strengthen customer proof, and launch GTM experiments
• Drive qualified pipeline, conversion, customer proof, market positioning, and faster product launches

Explore Director of Product Marketing at Aragorn AI. Review requirements and application details.