Arista Digital

Content Marketing Manager

• Support the content strategy and editorial calendar (customer engagement cadence)
• Produce content for campaigns, websites, landing pages, emails, WhatsApp, LinkedIn, Instagram, and other channels
• Develop concepts, copy, headlines, scripts, briefs, and campaign narratives
• Translate products, solutions, and differentiators into clear, relevant messaging
• Develop content for different audiences, segments, and stages of the customer journey
• Produce presentations and commercial, corporate, and sales enablement materials
• Develop content for events, awards, launches, and relationship-building initiatives
• Support demand generation, nurturing, and conversion campaigns
• Ensure consistency in positioning, language, and tone of voice
• Support the ongoing development of the brand’s language guide, tone of voice, and key messages
• Liaise with content and social media partners and vendors

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Mid-Level Marketing & Content Analyst