Betunel

Marketing Analyst

• Coordinate the annual Internal and External Communications plan and maintain the company’s communications calendar
• Plan, produce, review, and publish content for internal channels, social media, digital channels, and corporate publications
• Develop announcements, feature articles, articles, press releases, interviews, and other content for internal and external audiences
• Develop scripts, narratives, and audiovisual content aligned with the company’s culture, strategy, and business objectives
• Create and adapt content for different formats and channels using image-editing, video-editing, and Artificial Intelligence tools
• Plan and execute communications, culture, employee engagement, recognition, and employer branding campaigns
• Support Human Resources, Organizational Development, and Training and Development initiatives
• Cover internal events, including recording, interviews, and real-time content production
• Plan, organize, and coordinate corporate events, trade shows, and institutional initiatives
• Manage social media and digital channels, liaising with agencies and vendors
• Prepare briefs and review and approve campaigns, content, creative assets, and materials from external partners
• Manage vendor quotations, negotiations, contracting, and relationships
• Control contracts, invoices, payments, budgets, and investments for the Communications department
• Manage the inventory, production, and distribution of promotional items and corporate materials
• Coordinate the company’s participation in trade shows and events and liaise with customers, guests, and stakeholders
• Ensure the correct application of the visual identity and brand positioning
• Lead communications projects related to organizational transformation, change management, and strategic initiatives
• Work on projects supported by tax-incentive laws, including the Rouanet Law
• Track communications, campaign, and channel metrics, monitor results, and propose improvements
• Support corporate reputation initiatives and communications in sensitive situations

Explore Marketing Analyst at Betunel. Review requirements and application details.