Black Rifle Coffee Company

Account Manager

• Develop and maintain strong relationships with convenience retailers, gas stations, and other key accounts
• Understand client business objectives and challenges, communicate regularly, assess satisfaction, and address concerns
• Meet or exceed sales targets by identifying upsell and cross-sell opportunities
• Collaborate with the sales team to develop and execute revenue-growth strategies
• Develop and implement strategic account plans by analyzing market trends and monitoring competitors
• Partner with cross-functional teams to deliver customized client solutions
• Negotiate contracts and agreements while maintaining long-term partnership value and alignment
• Coordinate with marketing and product development teams to align strategy
• Communicate key client insights and share best practices across the sales organization
• Prepare reports on sales performance, account status, and forecasts
• Leverage data to identify trends, evaluate progress, and uncover continuous-improvement opportunities
• Collaboratively set targets, monitor in-store execution, and expand brand presence across convenience retail partners
• Manage chain retailer relationships and drive distribution and sales volume growth

Key Account Manager – Convenience

Supply Chain

• Manage relationships with assigned distributor partners as the primary contact for planning, performance, and issue resolution
• Identify, prospect, and secure new customer and distributor opportunities
• Develop relationships and commercial plans that expand BRCC’s market presence and drive profitable revenue growth
• Administer distributor agreements and establish expectations for pricing, inventory, service levels, reporting, and market execution
• Monitor revenue, distribution, velocity, inventory, out-of-stocks, profitability, and other key performance indicators
• Identify distribution gaps, underserved markets, and route-to-market opportunities
• Partner with Sales on customer plans, product launches, promotional programs, and distribution goals
• Lead recurring distributor business reviews, maintain performance scorecards, and establish corrective actions
• Support forecasting, budgeting, and financial planning by evaluating distributor margins, fees, trade investments, and cost-to-serve
• Collaborate with Supply Chain, Demand Planning, Finance, Customer Service, Marketing, and Sales Operations to resolve execution and fulfillment challenges
• Lead distributor negotiations and support commercial agreements
• Maintain forecasts, account activity, opportunities, and performance updates in BRCC’s CRM and reporting systems
• Travel at least 50% in the designated territory for market rides, store visits, and distributor meetings

Key Account Manager – Convenience

Sales Manager, Distribution