Blueland

Brand Manager

• Shape brand strategy through campaign narratives, content opportunities, and cross-channel storytelling
• Partner with Creative on visual storytelling for campaigns and initiatives
• Coordinate with social and CRM channels to align campaign messaging
• Serve as day-to-day contact for agency and PR partners, tracking scope, timelines, and deliverables
• Own brand initiatives from strategy through execution, including creator campaigns, brand tentpole moments, and collaborations
• Evaluate creators, partners, agencies, and opportunities and recommend investment areas
• Analyze influencer and creator performance with Growth to identify formats, messaging, and audience insights
• Drive complex cross-functional projects by clarifying priorities, owners, timelines, and decisions
• Build processes, tools, and templates to improve Brand team effectiveness and scale successful programs
• Use automation and emerging tools to streamline execution, synthesize information, and improve work quality

Senior Brand Marketing Manager

Analytics Engineer

• Build, update, and maintain dashboards and reporting in Looker, including LookML development across new and existing explores and dashboards
• Support the Senior Analytics Engineer with ad hoc analyses and forecasting work
• Clean up and maintain the LookML/GitHub codebase
• Manage the sales pacing methodology, including recurring manual inputs and refreshes across channels
• Handle day-to-day Data QA/UAT with the managed service data vendor
• Support board data requests and recurring reporting sends to external partners
• Manage the external vendor bi-weekly agenda and monitor workflow health
• Support quarterly planning and OKR preparation, including drafting materials
• Keep recurring data operations running and maintain existing Looker/LookML infrastructure during the Director of Data Management & Analytics’ maternity leave

Supply Chain

• Own supply and inventory planning for Blueland’s Marketplace channel, primarily Amazon
• Translate demand forecasts into monthly and weekly production, purchasing, and inventory deployment plans
• Develop manufacturing plans with contract manufacturers based on demand, capacity, lead times, MOQs, and material availability
• Incorporate Amazon requirements, promotional events, Prime Day, seasonal peaks, launches, and other demand drivers into supply plans
• Monitor Amazon inventory, weeks of supply, inbound inventory, sell-through, and replenishment needs
• Develop inventory allocation and replenishment strategies across Amazon and Blueland’s warehouse network
• Manage production priorities and communicate forecasts, purchase requirements, and changing business needs to contract manufacturers
• Forecast packaging requirements, coordinate purchase orders, and ensure packaging availability
• Monitor raw material, packaging, work-in-process, and finished goods availability
• Manage purchase order issuance and track inbound materials and finished goods
• Partner with Demand Planning, Marketplace, Finance, Logistics, and Operations teams in the Sales & Operations Planning process
• Support product launches, transitions, promotions, and discontinuations
• Analyze forecast changes, inventory trends, production performance, and supplier constraints
• Maintain planning parameters, item data, lead times, MOQs, and supply planning inputs
• Drive continuous improvement in supply planning processes, tools, reporting, and supplier collaboration
• Coordinate co-packing vendors on pre-kitted marketplace inventory

Senior Brand Marketing Manager

Analytics Engineer

Supply Chain Manager